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GROUNDFLOOR named to Inc. 5000 & updates investment platform experience
GROUNDFLOOR was founded in 2013 by co-founders Brian Dally and Nick Bhargava as a new way to give everyone simple and direct access to private capital markets on equal terms. Since then, the team has created and continually iterated on the platform to give all investors this access. The company recently rolled out a new visual look and updated functionality which further enhances the user experience. Changes include making loan grades easier to read, clarifying previous investment activity, creating the ability for investors to modify investment amounts, and more.
GROUNDFLOOR’s latest developments continue to improve upon its framework that can scale across multiple devices and platforms, respond to the changing technology landscape, and meet the needs of the company’s user base. Over 75k registered users have invested more than $250mm in GROUNDFLOOR’s real estate investments which have earned an average rate of return of 10.6% since inception.
GROUNDFLOOR recently earned its first honor on the 2020 Inc. 5000 list of the fastest-growing private companies in America, ranking #402 on the list overall, #23 in financial services, and #13 in Georgia. Past honorees of the Inc. 5000 list include organizations such as Microsoft, Timberland, Vizio, Intuit, Chobani, Oracle, and Zappos.com.